Heinz
Breif: Heinz and chicken “finger foods” have long been best friends. How can we build even stronger affinity between the two during a 2026 NFL partnership
2025
Art Direction - Henry Wang
Copywriter - Sophie Bramnick
Creative Director - Sean Mclaughlin
Heinz is ketchup. It’s the bottle on the table, the squeeze in the pantry, and the red everyone instantly recognizes. As a cultural icon beloved for its unmistakable taste, Heinz sells more than 650 million bottles a year—and sits in over half of American homes.
